Car Dealership Video Production That Sells Cars
We shoot inventory, sales events, service tips and brand spots for dealerships across the Carolinas. Real crews, fast turnarounds, video built to move metal.
Car Dealership Video Production Built For Dealers, Not Agencies
Car dealership video production only works when it respects how a dealership actually runs. Inventory turns weekly. Sales events land on a calendar you do not control. The general manager wants the spot live before the weekend, not after the next quarter. Final Cut Multimedia is a video production company in Charlotte NC that builds around that reality.
We have spent 20+ years and 500+ projects learning what sells a vehicle on screen. Clean walkarounds. Sales staff who sound like people instead of scripts. Service tips that earn trust before a customer ever needs a repair. Lot drone footage that makes a location look like a destination. Every piece is shot by our own crew and cut in house, so the look stays consistent across an entire year of content.
Our anchor dealer client is Crown Auto Group, a 4 location group covering Ashley Road Charlotte, North Tryon Charlotte, Rock Hill SC and Whiteville NC. We handle inventory photography, monthly video, ad scripts, social media management, reputation management and monthly reporting for them. Read the Crown Auto Group case study to see how that program came together, or browse our broader commercial video work.
The Amato Advantage
What We Produce For Dealerships
One crew, one packaged price, every format your store needs across the month.
Inventory And Walkaround Video
Vehicle specific video that shows trim, interior and condition in under 60 seconds. Built for VDP pages, Facebook Marketplace and text follow up from your sales team.
Monthly Sales Event Spots
Fresh offer driven commercials every month so your creative never goes stale. We write, shoot and cut the whole run in 1 production day.
Dealership Brand Films
The store story. Family ownership, service culture, community roots, the reasons a buyer picks you over the franchise 20 minutes up the road.
Service And Parts Content
Quick tip videos that keep your service drive top of mind. Tire pressure, spark plugs, filters, alignment, the questions customers already search for.
Hiring And Recruiting Video
Techs and sales talent are hard to find. A real recruiting video shows pay culture and advancement better than any job board post.
Drone Lot And Facility Footage
FAA Part 107 licensed pilots capture your lot, showroom and service bays from the air. See our drone video production work.
Vertical Social Cutdowns
Every shoot gets repurposed into 9:16 cuts for Reels, TikTok and Shorts. More detail on our social media content page.
Inventory Photography
Consistent lot photography on a recurring schedule so every listing looks like it belongs to the same store. Full photography services available.
Editing And Versioning
Captions, cutdowns, aspect ratios, platform specs. Our video editing team in Charlotte NC handles the whole delivery matrix.
Featured Car Dealership Videos
Brand films, owner stories and store spots for dealerships we work with every month. This is the content that tells buyers why your store is worth the drive.
Crown Auto Group New Location
Crown Auto Group Dealership Video
Crown Auto Meet The Owner
Crown Auto Meets MJ
Everybody Wants A New Ride At Crown
John Amato Chrysler Dodge Jeep Ram Promo
Filming The Largest Dealership In Wisconsin
Crown Auto Group Aerial Commercial
Crown Auto Group 30 Second Commercial
Crown Auto Group 15 Second Commercial
Crown Auto Sales Commercial
Driving Sales With Crown Auto
Dealership Commercials And Sales Event Video
These are the spots that run when a dealer needs traffic this month. Offer forward, fast paced, cut for broadcast and paid social at the same time.
Crown Auto Group Tax Time
Crown Auto Group August Deals
3 Year Unlimited Mile Warranty
Crown Auto Group Sales Video
Crown 250 Dollar Credit Sale
Crown 250 Dollar Discount
99 Dollars Down Commercial
Crown Auto Commercial
Crown Auto Second Commercial
Meet The Team Videos
Buyers want to know who they are dealing with before they walk in. Meet the team videos put a face and a voice to your sales and service staff, so the first handshake already feels familiar.
John Amato
JR Amato
Leroy Neu
Clarke Wright
Deshaun Hammond
Sherief Sadek
Jennifer Gallo
Jory Mikkonen
Tom Turek
Car Care Quick Tip Videos
Sales video gets the click. Service video keeps the customer. Our recurring Quick Tip Tuesday segments give your service advisors something useful to share and give the store authority on the searches buyers make between purchases.
Quick Tip Tuesday Check Your Engine
Quick Tip Tuesday Change Your Air Filter
Quick Tip Tuesday Spark Plugs
Quick Tip Tuesday Tire Pressure
Rotate Tires And Check Alignment
Amato Service Tip Rotate Your Tires
Amato Service Tip Fix A Flat
Crown Auto Service Department
Amato Service Department
Inventory Spotlight Videos
Walkarounds that show trim, interior and condition fast. Built for VDP pages, Marketplace listings and text follow up from your sales team.
Crown Car Connection 1
Crown Car Connection 2
Crown Car Connection 3
2018 Nissan Pathfinder
2018 Nissan Sentra
2018 Nissan Altima
2018 Nissan Maxima
2018 Nissan Murano
2018 Nissan Rogue
2018 Nissan Rogue Sport
2018 Outlander PHEV
2017 Toyota Camry SE
2016 Honda Accord EX
2016 Chevrolet Impala LT
2015 Ford Escape SE
2014 Nissan Rogue Select S
Hiring And Recruiting Video
Techs and sales talent are hard to find. A real recruiting video shows culture and advancement better than any job board post.
Amato Automotive Group Hiring Video
Amato Automotive Employment Video
A dealership does not need 1 great video. It needs 12 good months of them.
How Our Dealership Video Production Process Works
No mystery, no committee. You get 1 point of contact and a schedule you can plan against.
Scope And Quote
We walk your store, your inventory mix and your ad calendar. Then we come back with custom packages to choose from, each covering the full scope. No line item surprises, no hourly meter running in the background.
Scripting And Scheduling
Jane Caillio, our Operations Director, locks the shoot calendar around your traffic. We write offer copy that legal will actually approve and confirm every vehicle, location and staff member before crew call.
Production Day
Charles Canady, our Production Director, leads the crew on set. Cinema cameras, controlled lighting, wireless audio and FAA Part 107 licensed drone pilots for lot and facility aerials. Most dealers get a full month of content in a single day on site.
Edit And Review
You see a rough cut in 5 to 7 business days. Give us notes in 1 consolidated round and the final lands about 2 business days later.
Delivery And Versioning
Broadcast, paid social, vertical, captioned, square. Every cut is delivered to spec and ready to upload. We can also run placement and reporting as part of a monthly retainer.
Jane Caillio, Operations Director
Guided Every Step Of The Way
Meet Jane, Operations Director at Final Cut Multimedia. Jane leads the client experience and keeps every project clear, organized and moving forward from the first conversation to final delivery.
She makes sure details do not get missed, communication stays on track and every shoot moves with purpose. Whether we are producing monthly content, sales event spots or service videos, the process stays smooth and easy to manage.
Our dealership clients never have to wonder what happens next. Jane makes sure things get done.
A Production Team You Can Count On
Final Cut Multimedia is built around an experienced production team that turns business goals into strong visual content. Producers, camera operators and editors work as one team from planning through final delivery.
Great video starts with preparation. Before the cameras roll, we learn your store, your audience, your offers and the results you want. On production day we arrive prepared, organized and focused on capturing everything needed to tell the story right.
Why Dealers Choose Final Cut Multimedia
Most video vendors sell a project. We sell a program. Our monthly content retainer makes us an extension of your marketing team, which means we already know your offers, your inventory mix, your compliance language and your store voice before the camera comes out of the case. That is why Crown Auto Group keeps 4 locations on the same content pipeline.
We are a Charlotte NC production shop with 20+ years behind us, 500+ completed projects, a 4.9 Google rating and 115+ verified reviews. Every shoot runs with our own gear and our own people. Nothing gets subcontracted to a stranger with a DSLR.
Dealership marketing also does not live alone. Many of our automotive clients add customer testimonial videos, safety and training videos for the service department and corporate video production for ownership groups. 1 vendor, 1 look, 1 invoice.
Car Dealership Video Production FAQs
How much does car dealership video production cost?
We scope the work first, then send back custom packages to choose from, because a single sales event spot and a 12 month content program are very different jobs. Scoping covers shoot days, locations, vehicle count, drone needs, deliverable formats and how many versions you need. Tell us what you want to accomplish this year and we will price the whole thing up front.
How long does it take to get videos back?
You get a rough cut 5 to 7 business days after the shoot. Once you send consolidated feedback, the final is typically ready about 2 business days later. Urgent sales event spots can move faster when we plan the calendar in advance, which is one reason retainer clients ship quicker than one off projects.
Do you shoot at our dealership or in a studio?
At your dealership, almost always. The lot, the showroom, the service drive and your actual staff are the product. We bring lighting, audio and cinema cameras to you. FAA Part 107 licensed drone pilots handle aerials of the lot and facility on the same visit.
Can you produce content for multiple store locations?
Yes. Crown Auto Group runs 4 locations with us across Ashley Road Charlotte, North Tryon Charlotte, Rock Hill SC and Whiteville NC. We keep branding consistent across every store while still giving each location its own offers, staff and inventory on screen.
Do you handle more than video for dealerships?
Yes. Beyond car dealership video production we cover inventory photography, ad scripts, social media management, reputation management and monthly reporting. That full stack is how the Crown Auto Group program runs, and it is available to any dealer on a monthly retainer.
Let Us Build Your Dealership Content Program
Tell us your store, your locations and your next sales event. We will scope it and come back with custom packages to choose from. Charlotte NC based, ready to roll across the Carolinas.
Request A QuoteorBook A Zoom CallSee The Crown Auto Case Study